Borgo Tre
Social Media & Performance Marketing
The Place.
Borgo Tre reduces luxury to its essence – four apartments in an 18th-century country house, made for guests in search of absolute privacy. The hideaway sits in the hills above Torri del Benaco, surrounded by old villages, with a sweeping view across Lake Garda. A heated pool, sauna, cold plunge and barefoot path turn the garden retreat into an enclave for slowing down.
The Work.
Produced right on Lake Garda: in Torri del Benaco we create content for Borgo Tre that works natively in the feed and stays polished. This content production feeds META performance campaigns, which we optimise step by step as the numbers come in – deliberately tight performance marketing for the hideaway with its four apartments.
The Concept.
The audience is not a crowd but a particular kind of guest – people who come to Lake Garda above all for privacy, and for whom simplicity means more than noise. For them, the campaigns speak of retreat: quiet, natural, closer to a country house than to a conventional hotel.
What comes of it can be followed on Instagram – the house itself is at borgotre.com.
