Hotel De Charme
Social Media & Performance Marketing
The Place.
Hotel De Charme has made its home in a former ceramics factory right on the shore of Lake Maggiore in Laveno-Mombello. Within the old walls, thirty lake-view rooms, a spa with infinity pool and the restaurant Antica Ceramica now come together – history, design and Italian dolce vita under one roof. A 4-star boutique house with Luxury All Inclusive – a retreat for couples and epicures.
The Work.
Hotel de Charme on Lake Maggiore places its social media management in our hands: the content is created on site in Laveno-Mombello – produced by us, planned editorially and written by our team. We manage the boutique hotel’s channels in full, while META performance campaigns, steered by their data, deliver measurable reach – content production and performance marketing from a single source.
The Concept.
On camera, the house tells its contrast all by itself – ceramic elements echoing the old manufactory, the infinity pool alongside, the light over Lake Maggiore. It is this tension between industrial heritage and lakeside romance that gives the imagery its signature.
The results can be followed on Instagram – and the house itself explored at laveno-hotel.com.
